For Kimberly-Clark, the collaboration with Greenpeace and other stakeholders such as the Forest Stewardship Council (FSC) provided important insights into ways to improve the sustainability of its products and its supply chain. Since the partnership began, Kimberly-Clark has: Committed to a preference of Forest Stewardship Council-certified fiber, resulting in global growth in FSC-fiber supply through supplier partners. Increased the use of FSC-certified fiber in Kimberly-Clark's global tissue products by 111% since 2000. Reached its Sustainability 2015 goal of sourcing 100% of virgin wood fiber from suppliers whose forestry operations or wood-fiber procurement activities are certified by a third-party forest certification system and increased the use of environmentally-preferred fiber, which includes FSC-certified fiber and recycled fiber,  in our global tissue products to 83.5 from 54.6%.

For Greenpeace, this relationship has made a significant contribution to responsible forest management globally and reduced pressure on the world's most vulnerable forests. "Kimberly-Clark has shown that if the world's largest tissue products manufacturer, whose products are used by a billion people a day, can change and lead in the field of sustainability, then virtually any other company can do the same", said Richard Brooks, forest campaign coordinator at Greenpeace Canada.